2.7.1. Use Of Funds
Use Of Funds And Digital Assets
Human resources
Blockchain Valley will need people to fuel all steps of the company’s growth; from developers, engineering, marketing, sales and customer service to accounting, token economists and more.
Marketing and sales
The company will grow its user base (eCitizens) and partnerships with companies (eCompanies) and therefore invest heavily in marketing (advertising and lead generation through media, social media, emails, SEO) and PR campaigns.
Operations
Costs related to rentals, services, maintenance and operative systems that will be needed for the functioning of the company.
Asset acquisition
Purchase of equipment, land parcels, and any other assets required to carry out operations.
Physical facility development
The company will acquire land parcels and infrastructures in Stellenbosch.
R&D and platform optimization
BlokchainValley will optimize and update the Digital Platform to enhance its functionalities. New features will be developed and services added to improve the User experience and usability of the Digital Platform.
Blockchain development
BlockchainValley will develop its own blockchain, the 4IR Blockchain Protocol. Investments will be made in new token standard development, cybersecurity, general protocol enhancements and R&D to improve the overall functioning of the network.
Legal and advisory expenses
In order to follow regulatory requirements and make sure the Digital Platform is always compliant, BV will onboard a legal team, as well as work with external counsels and advisors.
This is an indicative expense explanation that can be useful to understand how the funds and digital assets will be used. However, it might be subject to changes.
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