# 2.1.6. Fourth Industrial Revolution Company (eCompany)

The eCompany is another key player in BlockchainValley’s ecosystem as they represent the reason and substance of this initiative. There are hundreds of thousands of start-ups and fortune 500 companies developing Fourth Industrial Revolution technologies. In fact, most companies, including Silicon Valley tech firms, already are, or will ultimately become Fourth Industrial Revolution companies as technology itself progresses and will be widely implemented over the next three to ten years.

Companies and organizations can no longer operate in centralized siloes. Instead, companies need to engage with eCitizens who are relevant consumers. Increasing demands such as data privacy will require transparency of how user data is utilized. Consumers will need a better understanding of technological complexities, plus incentivized inclusion in product or service development. Companies will need to provision equitable consumer data access, provide data control and data self- monetization capabilities.

Therefore, Fourth Industrial Revolution companies will need to be transparent and competitively inclusive when marketing products and services throughout an artificial intelligence and Blockchain driven 21st century. BlockchainValley serves as a utility platform for global companies and organizations that wish to connect, transact on a Fourth Industrial Revolution e-commerce and engage deeply with consumers. eCompanies would also be able to implement targeted marketing, client-based R\&D, promotions and incentivize eCitizens through smart contract enabled loyalty rewards. Therefore, use of blockchain technology, artificial intelligence and our native 4IR Token, can help engage both the Fourth Industrial Revolution eCompany and eCitizen.

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